How to Put Music on TikTok and Create a Hit

In the ever-evolving landscape of social media, TikTok has emerged as a dominant platform for music promotion and discovery. With millions of active users, it's the perfect place to get your music heard. Whether you're an established artist or an emerging talent, getting your song on TikTok can significantly boost your career. But how do you go about putting music on TikTok, and what makes a song a hit TikTok song? Let's explore.

Why TikTok Is Essential for Artists

TikTok is not just another social media platform; it’s a cultural phenomenon. Users on TikTok are continually looking for new trends, and music plays a significant role in shaping these trends. A viral TikTok song can lead to millions of streams on other platforms, increased social media following, and even career opportunities.

Steps to Put Your Music on TikTok

Getting your music on TikTok involves several steps, but it's more straightforward than you might think. Here's a step-by-step guide:

1. Choose a Distribution Platform

The first step is to choose a digital distribution service. Platforms like SoundOn can help you distribute your music to TikTok and other digital streaming services. Simply upload your music to the platform, and they'll take care of the rest. You can register as a SoundOn artist to get started.

2. Metadata and Artwork

Ensure your metadata (including the song title, artist name, and album details) and artwork are correctly formatted and high-quality. This step is crucial because it impacts how your music appears on TikTok.

3. Upload Your Music

Once your metadata and artwork are ready, upload your music to the distribution platform. You’ll need to wait a few days for the music to be processed and sent to TikTok.

4. Promote Your Music

After your song is live on TikTok, you can start promoting it. Create engaging and relatable TikTok videos featuring your music, and collaborate with popular TikTok influencers to maximize your reach. Use relevant hashtags to increase visibility.

What Makes a Hit TikTok Song?

Creating a hit TikTok song involves understanding the platform's unique dynamics. Here are a few tips to help you craft a song that resonates with TikTok users:

1. Catchy Hooks

TikTok videos are short, typically around 15-60 seconds, so having a catchy hook or chorus is essential. Your song needs to grab attention quickly and be memorable enough for users to want to use it in their own videos.

2. Relatable Lyrics

Lyrics that are easy to relate to and understand tend to perform better on TikTok. Users often gravitate towards songs that reflect their own experiences and emotions.

3. Danceability

Many viral TikTok songs are danceable. Creating a song with a strong, danceable beat can inspire users to create and share dance challenges, which can significantly boost your song's popularity.

4. Timing and Trends

Timing is crucial. Release your song when it aligns with current trends or themes on TikTok. Keeping an eye on trending hashtags and viral challenges can give you insights into what type of music might resonate at any given moment.

Case Studies: Successful TikTok Songs

Let’s look at a couple of case studies to understand what contributed to their success:

Lil Nas X - "Old Town Road"

This song became a viral sensation on TikTok thanks to its catchy hook and quirky lyrics. Users created memes and dance challenges around the song, propelling it to mainstream success.

Megan Thee Stallion - "Savage"

"Savage" became wildly popular due to its danceable beat and the viral #SavageChallenge. The lyrics were easy to follow, and many influencers participated, boosting its reach.

Conclusion

Putting your music on TikTok is a strategic move that can yield tremendous benefits. By following the correct steps and understanding what makes a song a hit on the platform, you can maximize your chances of success. Platforms like SoundOn make it easier than ever to distribute your music to TikTok and other streaming platforms, allowing you to focus on creating great music.

Remember, the right mix of catchy hooks, relatable lyrics, and timing can turn your song into the next big TikTok hit. So, what are you waiting for? Get started today and let TikTok be the launchpad for your musical career!