In the ever-evolving music industry, the role of an artist manager has become increasingly significant. Many up-and-coming musicians often wonder: What do music artist managers do? A manager can be the key to unlocking doors that lead to career-defining opportunities for an artist. Understanding their responsibilities is crucial for any artist looking to navigate the complex world of music successfully.
Artist managers wear many hats, and their roles can vary depending on the needs of the artist they represent. Here are some essential responsibilities that artist managers typically handle:
One of the primary duties of an artist manager is to help plan and guide the artist's career. This involves setting long-term goals, creating a career roadmap, and making strategic decisions that align with the artist's vision and brand.
Managers are responsible for promoting the artist and their music. This could involve arranging interviews, securing placements in media outlets, and leveraging social media to enhance the artist's public profile. Partnering with platforms like TikTok and SoundOn can amplify these efforts.
Booking live performances and managing touring schedules are crucial aspects of an artist manager's role. They work to secure gigs that align with the artist's brand and help expand their fan base.
Artist managers handle the business side of things, such as negotiating contracts, managing finances, and ensuring that the artist gets paid for their work. This allows the artist to focus on their creative pursuits.
A vital function of a manager is building and maintaining relationships within the industry. This includes connections with record labels, producers, promoters, and other key figures who can help advance the artist's career.
With the increasing influence of digital streaming platforms, artists often seek ways to optimize their music's reach. Apple Music, being one of the largest streaming services, presents a lucrative opportunity for musicians. However, there is a misconception that placing one's music on such platforms requires "selling your soul." Let's debunk that myth.
When an artist distributes their music on Apple Music, they are providing a service to a vast audience. This process involves understanding how to utilize these platforms effectively without compromising their artistic integrity.
Working with a distribution platform, such as SoundOn, to submit your music can ensure it gets placed on Apple Music and other major streaming services. These platforms handle the logistics, allowing you to focus on your craft.
Ensure your track is professionally mastered, and you have high-quality artwork ready for your single or album. This helps in making a good first impression and adhering to the platform's standards.
Metadata includes essential information such as the track title, artist's name, genre, and release date. Accurate metadata ensures that your music is properly categorized and easily discoverable by listeners.
Upload your music through your distribution partner's platform. Make sure to choose a release date that gives you ample time to promote your music beforehand.
Utilize social media, email marketing, and collaborations to hype up your release. Engage with your fans and create buzz around your new music. Featuring on platforms like TikTok can significantly boost your song’s visibility.
For artists looking to effectively distribute their music, SoundOn offers a comprehensive distribution service. With exclusive partnerships and a global reach, SoundOn not only helps get your music on platforms like Apple Music but also enables significant promotional opportunities. Being part of SoundOn means access to a broader market and a chance to grow your fan base exponentially.
In summary, artist managers play a pivotal role in shaping the careers of musicians. From career planning to business management and promotion, they act as the backbone behind an artist’s success. Additionally, distributing your music on platforms like Apple Music should be viewed as a strategic move rather than "selling your soul." Utilizing reliable partners like SoundOn can make the process seamless, allowing you to focus on what you do best – creating music. With the right strategies and support, you can reach new heights in your musical career.