How to use licensed music on TikTok?

If you're a creator on TikTok, you know that music is a crucial element of your content. The right soundtrack can elevate your videos, make them more engaging, and help them go viral. However, using copyrighted music on TikTok can be a complex subject. In this article, we'll break down the essentials of copyright music on TikTok and help you understand how to legally use licensed music in your videos.

Understanding Copyright Music on TikTok

Copyright is a legal term that grants the rights to use and distribute an original work (such as a song) only to the copyright holder. When you use copyrighted music without permission, you run the risk of having your video muted, taken down, or even facing legal action. Therefore, understanding how to navigate music licensing is crucial for any TikTok content creator.

What is TikTok Licensed Music?

TikTok has a music library that includes licensed tracks that users can freely incorporate into their videos. This means that TikTok has secured the rights to these songs, so you won't have to worry about copyright issues when using them. You can browse this library to find a vast range of songs across various genres and artists, making it easier for you to find the right track for your content.

How to Find Licensed Music on TikTok

Finding licensed music on TikTok is straightforward:

1. Open the TikTok app and start creating a video.
2. Tap the “Sounds” button at the bottom of the screen.
3. You will be directed to TikTok’s music library, where you can browse or search for songs.
4. Select a song from the library, and it will be added to your video.

This simple process ensures that the music you incorporate is licensed and you're adhering to copyright laws.

Why Use Licensed Music?

Using licensed music is not just about avoiding legal troubles; it has several advantages:

• Higher Engagement: Popular tracks can catch the viewer's attention and make them more likely to engage with your content.
• Viral Potential: Using trending sounds can increase the likelihood of your video being featured on the "For You" page.
• Brand Safety: For those looking to use TikTok for brand promotion, using licensed tracks ensures you're complying with all legal standards, promoting a professional image.

Alternative Options for Music Licensing

Besides TikTok’s internal music library, several platforms and services can help you find licensed music:

• SoundOn: As an all-in-one platform for marketing and distribution, SoundOn helps artists get their tracks onto digital streaming platforms. By enrolling as a SoundOn artist, you can increase your visibility and access a vast library of licensed music.
• Other music distribution platforms like Tunecore, Distrokid, CD Baby, ONErpm, LANDR, Indiefy, and Amuse.

Each of these platforms can guide you in legally distributing and using music, thus enhancing your TikTok content by offering a range of options.

Tips for Using Music on TikTok

Here are some tips to effectively use music in your TikTok videos:

• Stay Updated: Keep an eye on trending songs within the app to stay current and maximize your video's appeal.
• Match the Mood: Choose a song that complements the tone and theme of your video. A well-matched soundtrack can significantly enhance viewer engagement.
• Experiment: Don't be afraid to use music outside of your usual genre to experiment with different vibes and reach various audiences.

Common Mistakes to Avoid

When using music on TikTok, avoid these common mistakes:

• Ignoring Copyright: Never use a song that you don’t have the rights to. Always utilize TikTok’s licensed music library or other licensed music sources.
• Overpowering Music: Make sure the music doesn't drown out important audio in your video, such as dialogues or voiceovers.
• Random Selection: Thoughtlessly picking any song can disrupt the flow of your video. Take time to select the most suitable track.

Conclusion

Using licensed music on TikTok is not just about following the rules; it significantly enhances the quality and engagement potential of your content. With platforms like TikTok's internal music library and services such as SoundOn, you have a world of possibilities at your fingertips. Always ensure you're following best practices to maximize the impact of your content and avoid any legal complications. Happy content creating!