How to Distribute Cover Songs and Album Only Releases

In the dynamic world of music distribution, artists are constantly seeking innovative ways to share their work. Two prevalent topics that often surface are the strategies for "album only" releases and the best practices to "distribute cover songs." Both strategies can significantly impact an artist’s reach and revenue potential. Let’s dive into the details on how each can be effectively executed.

Understanding Album Only Releases

An "album only" release is a marketing strategy where certain tracks are made available exclusively with the purchase of the entire album. This approach can increase the overall sales of an album by enticing fans to buy the complete collection rather than individual tracks. It also helps in maintaining the artistic integrity of the album as a cohesive body of work.

To successfully implement an "album only" release, artists need to follow a few strategic steps:

1. Create a Compelling Album: Ensure your album tells a story and that each track complements the others.
2. Select Key Tracks: Identify which tracks will be album exclusive and highlight their unique appeal in your marketing efforts.
3. Leverage Distribution Platforms: Use platforms like SoundOn for global distribution and ensure your album reaches DSPs (Digital Service Providers) that support album exclusivity.
4. Promote the Exclusivity: Use your marketing channels, including social media and email campaigns, to inform your fans about the exclusive tracks and the benefits of purchasing the full album.

How to Distribute Cover Songs

Cover songs can be a powerful way to gain new listeners and pay homage to your musical influences. However, distributing cover songs has legal ramifications that must be addressed to avoid potential issues.

Here are the key steps to distribute cover songs effectively:

1. Obtain the Necessary Licenses

Before distributing a cover song, you must acquire the appropriate licenses. The most common license is the mechanical license, which allows you to reproduce and distribute the song. You can obtain this via agencies like Harry Fox Agency or services like Easy Song Licensing.

2. Choose the Right Distribution Platform

Once you’ve secured the necessary licenses, choose a reliable distribution platform. SoundOn allows you to distribute cover songs and ensures they are legally compliant with digital streaming platforms like Spotify, Apple Music, and others.

3. Properly Credit the Original Songwriter(s)

Always give credit to the original songwriters when distributing your cover songs. This not only is a legal requirement but also shows respect to the original creators. This information is typically included in the metadata when you distribute the song.

4. Promote Your Cover Songs

Promotion is key to the success of your cover songs. Leverage social media, create engaging content around your cover versions, and utilize platforms like TikTok to reach a broader audience. SoundOn's partnership with TikTok can provide additional exposure for your covers.

Additionally, consider these tips when planning to distribute cover songs:

• Perform Live Streams: Live performances of your covers can attract attention and engage your audience.
• Collaborate: Partner with other artists or influencers to perform your cover songs, widening your reach.
• Submit to Playlists: Submit your cover songs to relevant playlists to increase discoverability.

Benefits of Combining Both Strategies

Combining "album only" releases with the distribution of cover songs can be a potent strategy. The exclusive tracks in an album can captivate your loyal fans while the cover songs can bring in new listeners. Both methods can help in maximizing revenue and enhancing your audience base.

By leveraging platforms like SoundOn for distribution, artists can easily manage both types of releases while ensuring legality and wide reach. SoundOn’s global distribution network and partnerships with major platforms like TikTok can amplify your promotional efforts and streamline the distribution process.

Conclusion

Navigating the complexities of music distribution for "album only" releases and cover songs may seem daunting, but with strategic planning and the right platforms, it can be highly rewarding. Focus on creating compelling content, securing necessary licenses, and promoting effectively to maximize your success.

Ready to take your music career to the next level? Register as a SoundOn artist today and start distributing your music with ease.